Draw Crowds has been a task for Akshay Kumar's films these days; Sarfira on that list.?

 

Mumbai, June 27, 2024: The anticipation surrounding Akshay Kumar’s latest film, SARFIRA, is mixed with skepticism as the star’s recent track record at the box office raises doubts about its potential success. Despite a well-received trailer, the challenge of drawing crowds to theaters remains significant for Kumar, whose last ten releases have largely underperformed.

Akshay Kumar's Recent Box Office Struggles

Akshay Kumar, a name once synonymous with box office hits, has seen a string of disappointments in recent years. Films like Atrangi Re, Bachchhan Paandey, Samrat Prithviraj, Raksha Bandhan, Cuttputlli, Ram Setu, Selfiee, Mission Raniganj, and Bade Miyan Chote Miyan have all failed to make a significant impact, with only OMG 2 standing out as a relative success. The question now is whether SARFIRA can break this jinx and restore Kumar's box office credibility.

High Expectations and Disappointments

Fans and industry insiders had high expectations for "Bade Miyan Chote Miyan", hoping it would turn the tide for Kumar. However, the film's dismal performance at the box office only added to the series of flops. The recent statement by the producer of BMCM highlighting Kumar’s helpful nature adds a human touch to his persona, but it does little to alleviate concerns about his box office viability. "A star may have excellent intentions, but after a string of box office failures, where can they turn?" remarked an industry observer.

SARFIRA's Prospects

SARFIRA is set to release in the next two weeks, but neither film has generated buzz. The lack of anticipation is worrying, especially given the competitive nature of the film industry. "Sarfira might be just another gimmick in this series, but fans are growing increasingly disillusioned with the back-to-back releases every month or two," commented a film critic.

Future Releases and Learning from Past Mistakes

Following SARFIRA, Kumar has more releases lined up, including Khel Khel Mein and Sky Force. Both films are set to release in quick succession, raising concerns about market saturation and the star's ability to draw audiences consistently. "Neither Sarfira, Khel Khel Mein, nor Sky Force have huge expectations, but they will all release within a string of two or three months. Basically, the star (Akshay Kumar) is not learning anything.," pointed out an analyst.

Conclusion

As SARFIRA approaches its release date, the film faces an uphill battle. The lack of buzz and the star’s recent track record are significant hurdles. While the trailer has been praised, the real test will be whether it can translate into box office success. Fans and critics alike are eager to see if SARFIRA can break the jinx and revive Akshay Kumar’s fortunes in the industry. The next few weeks will be crucial in determining the film's impact and Kumar's future trajectory in Bollywood.